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Masai, founded in 1992 by two siblings in Copenhagen, draws inspiration from real women of all ages, cultures, and body types.
Known for artistic influences and timeless designs, Masai creates collections that prioritise movement, comfort, and effortless style.
Responsibility is at the core of Masai’s approach, shaping both design and operations. Significant progress has been made in sourcing and certifications, with 62% of the current collection now meeting higher sustainability standards—marked with a special tag for easy identification.
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